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3.5 Tips To Help You Avoid Becoming The Next Search Engine
By Mike Cheney, Sat Dec 10th
Want to avoid being blacklisted by the search engines andbanished to the sin bin never to receive a single search enginevisitor ever again? Thought so. Here's some tips to help you.. Tip 1 - Hide And Seek Do not use hidden text on your website. This means having wordsand phrases in your pages somewhere that can't be seen to thenaked eye. The tactic of having text on your page that is thesame colour as the background, and is therefore 'hidden', willalmost certainly result in your wanted poster being pinned up bymost search engines.
Tip 2 - Your Website Is Not A Turkey Do not cram your hands full of keywords and phrases and starttrying to stuff them into your website's... pages. You need tohave some phrases in there, yes, but don't overdo it. The searchengine owners spend millions every year on their software soguess what - they know when you're trying to beat the system! Tip 3 - Man vs. The Machines Do not build your website for the search engine robots - buildit for those squishy pink things - human beings! If you focustoo much on having
a search engine optimised site you canquickly lose track of why your website is there in the firstplace - to generate you business by people visiting it and doingwhat you want them to do. Would you create a new reception areain your office that was tailored specifically to thefloor-waxing machine so it could get the best access? No. Youwould build it for people - do the same with your website. Tip 3.5 - Don't Be A Bunny Boiler Do not start pinning up pictures in your dark room of eachsearch engine and then start stalking them by submitting yourwebsite every day, week or even month. Search engines hate this- if you over-step the mark you'll be well on the way to thatblacklist.. You only need to submit your website to most searchengines just one time - ever. Once it's done, it's done. Despitewhat some 'experts' might tell you - you don't need toconstantly re-submit your site. Mike Cheney www.magnet4web.com About the author:Michael Cheney is the Author of The Website Marketing BibleTM: "High five Michael! Your bible is superb! The world needs toread it and learn from it." - Jay Conrad Levinson, Author of"Guerrilla Marketing" http://www.websitemarketingbible.com
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